Head of Digital
6.0/10
Comedy Concert
Not specified
Office / on-site
mid
about 1 month ago
May be outdated
marketingtech
AI Summary
The vacancy is well-defined but lacks some specifics on compensation and technology.
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Description
Responsibilities
- •Manage digital advertising
- •Create briefs for the agency
- •Control media plans
- •Make decisions: change / disable / enhance
Working with the Agency
- •Manage the current agency
- •Control initiatives, quality of analytics, and hypotheses
- •Reduce business dependence on a single contractor
Analytics and Efficiency
- •Define analytics requirements
- •Review agency reports
- •Aggregate analytics for the head of marketing
Conditions
- •Office work in the center of Saint Petersburg (5/2, from 11:00 to 19:00)
- •Salary: fixed + KPI (discussed, market level)
- •Compliance with the Labor Code of the Russian Federation, vacation, sick leave
- •Opportunities for professional growth
- •Adequate professional team, great corporate events, tea/coffee/cookies
Requirements
Requirements
- •Build constructive relationships with contractors and colleagues
- •Take responsibility for results and complete tasks
- •Live and work in Saint Petersburg (office format)
- •Experience managing digital direction (Head of Digital, digital project manager) with responsibility for strategy and contractor coordination for at least 3 years
- •Experience in the concert/event industry (understanding ticket sales specifics) and/or in e-commerce (working in B2B with product/service catalogs) is a plus
- •Proven cases of implementing end-to-end analytics and managing multiple contractors, increasing sales through digital channels
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