Team Lead Media Buying (Facebook/Crypto)
7.0/10
Rich Mind
Not specified
Remote
lead
about 1 month ago
May be outdated
cryptomarketingfintech
AI Summary
The vacancy is well-structured but lacks specific compensation details and technical stack information.
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Description
What you'll do
- •Independent planning, launching, optimizing, and scaling test campaigns on Facebook Ads;
- •Effective budget management;
- •Building a hypothesis testing process and actively participating in their generation;
- •Analyzing test effectiveness and initiating ideas for improving funnels and creatives;
- •Setting up KPI systems and management reporting;
- •Monitoring the market situation, vertical, and team.
Conditions
- •Office/remote work format (flexible);
- •Schedule: 5/2, starting from 10:00–11:00 (UTC+3 - UTC+7);
- •Competitive salary based on interview results + KPI and bonuses;
- •Paid sick leave and vacations;
- •Provision of equipment if necessary;
- •Atmosphere of a young company with flexible processes and transparency;
- •Support for development aspirations: compensation for hobbies, corporate English classes.
Requirements
- •Experience in the Crypto vertical on Facebook Ads for at least 2 years with relevant recent cases;
- •Experience managing advertising budgets of $100k/month personally, $300k/month as a team;
- •Confident understanding of the Crypto vertical: knowledge of trends in creatives and approaches, having relevant hypotheses;
- •Proficient in Facebook Ads tools: ecosystems, structures, settings of BM, campaign cabinets, and placements;
- •Decision-making based on analytical data and performance metrics: analyzing funnels, identifying bottlenecks, and optimizing them;
- •Experience in team management will be a significant advantage;
- •Self-organization and time management: ability to plan days/weeks, maintain focus on priorities, meet deadlines, and propose solutions to emerging problems;
- •Important: Willingness to independently manage campaigns during the initial stages and later as team support.
A practitioner is needed who is ready to demonstrate their expertise and successfully drive the team forward.
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