UA Manager (mobile/Idle games)
6.0/10
Heatherglade
Not specified
Remote
mid
28 days ago
gamefigamingAppLovinFacebook AdsGoogle Adsmobile trafficcampaign managementcreative testingunit economicsanalytics
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Description
What you'll do
- •Launch and manage advertising campaigns according to specifications;
- •Regularly launch tests (creatives/hypotheses/approaches);
- •Update creatives in working links;
- •Monitor performance and respond quickly to drops;
- •Basic analysis of metrics (CPI, ROAS, retention);
- •Identify growth points by geo/creatives/links;
- •Collaborate with the creative producer (on new ideas);
- •Participate in 1-2 calls per week;
Conditions
- •Part-time (a few hours a day);
- •Fully remote work;
- •Flexible schedule without micromanagement;
- •Work with current products and new hypotheses;
- •Influence on performance and scaling of campaigns;
- •Salary is discussed individually.
Requirements
- •Practical experience with AppLovin + Facebook Ads, Google Ads (UAC);
- •Experience working with mobile traffic;
- •Ability to independently manage campaigns;
- •Experience with creative testing;
- •Understanding of unit economics and key metrics;
- •Attention to detail in campaign and analytics work;
- •Quick response to changes;
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